<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[The Writing Wives]]></title><description><![CDATA[The Writing Wives]]></description><link>https://www.thewritingwives.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 13 Aug 2026 09:49:52 GMT</lastBuildDate><atom:link href="https://www.thewoodenpenpress.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[The Love of Story and the Want of Readers Are the Same Hunger. Pretending They Are Enemies Is a Lie.]]></title><description><![CDATA[And it's a lie too many authors tell themselves on a daily basis. Let's break down what's really going on.]]></description><link>https://www.thewritingwives.com/post/the-love-of-story-and-the-want-of-readers-are-the-same-hunger-pretending-they-are-enemies-is-a-lie</link><guid isPermaLink="false">6a4d04b4c173d4ebce0c9657</guid><pubDate>Tue, 07 Jul 2026 13:52:52 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[How to Build Your Own Lightning Rod (The Boring, Repeatable System That Makes Readers Show Up on Purpose)]]></title><description><![CDATA[Last time I told you that you can learn to make the lightning yourself. Here is the actual blueprint, part by part, with the receipts.]]></description><link>https://www.thewritingwives.com/post/how-to-build-your-own-lightning-rod-the-boring-repeatable-system-that-makes-readers-show-up-on-pur</link><guid isPermaLink="false">6a4bf6e4fa58f0a255d824ce</guid><pubDate>Mon, 06 Jul 2026 18:41:40 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Waiting for Lightning to Strike Isn't a Business Plan. It's Wishful Thinking.]]></title><description><![CDATA[Defining your audience is not the enemy of your art. It is the thing that lets you keep making it, and keep supporting your dreams.]]></description><link>https://www.thewritingwives.com/post/waiting-for-lightning-to-strike-isn-t-a-business-plan-it-s-wishful-thinking</link><guid isPermaLink="false">6a4a9a170e6d4656949b897a</guid><pubDate>Sun, 05 Jul 2026 17:53:27 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Marketing Is Not Convincing Strangers. It Is Building a Machine.]]></title><description><![CDATA[If the word marketing makes you want to run for the hills, this one is for you. Here is the whole thing in one sentence, plus the funnel that makes it real.]]></description><link>https://www.thewritingwives.com/post/marketing-is-not-convincing-strangers-it-is-building-a-machine</link><guid isPermaLink="false">6a4a7c4ffa58f0a255d4c238</guid><pubDate>Sun, 05 Jul 2026 15:46:23 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Every Week, Something in Publishing Is "Dying." It Is Costing You Books.]]></title><description><![CDATA[Amazon is doomed. Ads are dead. KU is a cage. KU is the future. While everyone argues, someone quieter is building an empire. Let it be you.]]></description><link>https://www.thewritingwives.com/post/every-week-something-in-publishing-is-dying-it-is-costing-you-books</link><guid isPermaLink="false">6a4a7c31fa58f0a255d4c1eb</guid><pubDate>Sun, 05 Jul 2026 15:45:53 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA["Spoons, Trish. Choose Where Your Spoons Go."]]></title><description><![CDATA[I could tell you this works. I would rather let the authors in the room tell you, and then teach you the filter that keeps you sane.]]></description><link>https://www.thewritingwives.com/post/spoons-trish-choose-where-your-spoons-go</link><guid isPermaLink="false">6a4a7c10fa58f0a255d4c1a1</guid><pubDate>Sun, 05 Jul 2026 15:45:20 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[If Instagram Vanished Tomorrow, Could You Still Reach Your Readers?]]></title><description><![CDATA[Social media is wonderful for being found. It is terrible at being remembered. Here is the asset that actually belongs to you.]]></description><link>https://www.thewritingwives.com/post/if-instagram-vanished-tomorrow-could-you-still-reach-your-readers</link><guid isPermaLink="false">6a4a7bf3a5daba0163b76636</guid><pubDate>Sun, 05 Jul 2026 15:44:51 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Welcome to Your Startup Era (Here Are the Only Three Things That Matter)]]></title><description><![CDATA[You made a little money. Not enough to hire help. You are doing all of it yourself and drowning. Let me take three things off your plate by telling you they are the only ones that count.]]></description><link>https://www.thewritingwives.com/post/welcome-to-your-startup-era-here-are-the-only-three-things-that-matter</link><guid isPermaLink="false">6a4a7bd2a5daba0163b765f2</guid><pubDate>Sun, 05 Jul 2026 15:44:18 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[The Free Book That Pays You for Ten Years]]></title><description><![CDATA[Everyone thinks the most important marketing tool is ads. It is not. It is the thing you give away.]]></description><link>https://www.thewritingwives.com/post/the-free-book-that-pays-you-for-ten-years</link><guid isPermaLink="false">6a4a7bb2f7b480551f12913a</guid><pubDate>Sun, 05 Jul 2026 15:43:46 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Your Cover Is Doing More Selling Than Your Ads (Sorry)]]></title><description><![CDATA[Most of your sales are won or lost before a reader ever reaches Chapter One. Here is how to win them on purpose.]]></description><link>https://www.thewritingwives.com/post/your-cover-is-doing-more-selling-than-your-ads-sorry</link><guid isPermaLink="false">6a4a7b86fa58f0a255d4c037</guid><pubDate>Sun, 05 Jul 2026 15:43:02 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Kindle Unlimited vs Wide vs Direct: Author Income Compared]]></title><description><![CDATA[Kindle Unlimited vs wide vs direct: KU trades exclusivity for page-read income and a built-in audience, wide spreads you across all retailers, and direct maximizes margin and ownership. Here is how each model pays, and how to choose.]]></description><link>https://www.thewritingwives.com/post/kindle-unlimited-vs-wide-vs-direct-author-income-compared</link><guid isPermaLink="false">6a3d6e11faba6cee57d8e256</guid><category><![CDATA[Publishing]]></category><pubDate>Thu, 25 Jun 2026 19:13:35 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Facebook Ads vs Amazon Ads for Authors: Which Should You Run?]]></title><description><![CDATA[Facebook ads vs Amazon ads for authors: Facebook finds new readers by interest and creative; Amazon catches readers already shopping for books. Here is what each does best, what they cost, and how to decide where to spend first.]]></description><link>https://www.thewritingwives.com/post/facebook-ads-vs-amazon-ads-for-authors-which-should-you-run</link><guid isPermaLink="false">6a3d6e11faba6cee57d8e253</guid><category><![CDATA[FB Ads]]></category><pubDate>Thu, 25 Jun 2026 19:13:35 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Direct Sales vs Amazon KDP: Which Is Right for Your Author Business?]]></title><description><![CDATA[Direct sales vs Amazon KDP is not either-or for most authors. KDP wins on discovery and reach; direct sales win on margin and owning the reader. Here is how to choose, and why the strongest author businesses use both on purpose.]]></description><link>https://www.thewritingwives.com/post/direct-sales-vs-amazon-kdp-which-is-right-for-your-author-business</link><guid isPermaLink="false">6a3d6e11faba6cee57d8e254</guid><category><![CDATA[Publishing]]></category><pubDate>Thu, 25 Jun 2026 19:13:34 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[The Author Business System: A Complete Guide to Sustainable Income]]></title><description><![CDATA[A single book rarely builds income. A system does. The complete guide to the author business system The Writing Wives teaches: genre-correct books, a reader list, ads that scale what works, read-through, and direct sales, working together.]]></description><link>https://www.thewritingwives.com/post/the-author-business-system-a-complete-guide-to-sustainable-income</link><guid isPermaLink="false">6a3d6dc9c46da0aa0d46e12c</guid><category><![CDATA[Making more Money]]></category><pubDate>Thu, 25 Jun 2026 19:13:34 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Author Email Lists and Reader Magnets: The Complete Guide]]></title><description><![CDATA[Your email list is the one audience-building asset you actually own. The complete guide to reader magnets, list growth, and nurture sequences that turn strangers into superfans, and ad clicks into a relationship you keep.]]></description><link>https://www.thewritingwives.com/post/author-email-lists-and-reader-magnets-the-complete-guide</link><guid isPermaLink="false">6a3d6dc9c46da0aa0d46e12e</guid><category><![CDATA[Marketing]]></category><pubDate>Thu, 25 Jun 2026 19:13:34 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[How to Sell Books Direct: The Complete Guide for Fiction Authors]]></title><description><![CDATA[Selling books direct means owning the reader relationship, the data, and the margin instead of renting them from a retailer. The complete guide to going direct as a fiction author: when it makes sense, how to set it up, and how it fits a sustainable author income system.]]></description><link>https://www.thewritingwives.com/post/how-to-sell-books-direct-the-complete-guide-for-fiction-authors</link><guid isPermaLink="false">6a3d6dc9c46da0aa0d46e12b</guid><category><![CDATA[Publishing]]></category><pubDate>Thu, 25 Jun 2026 19:13:33 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Facebook Ads for Fiction Authors: The Complete Guide]]></title><description><![CDATA[Facebook ads work for fiction authors when you run them as a reader acquisition system, not a slot machine. The complete guide to setup, the 3-5-7 rule, the metrics that matter, and scaling. Stop guessing. Start knowing.]]></description><link>https://www.thewritingwives.com/post/facebook-ads-for-fiction-authors-the-complete-guide</link><guid isPermaLink="false">6a3d6dc9c46da0aa0d46e12d</guid><category><![CDATA[FB Ads]]></category><pubDate>Thu, 25 Jun 2026 19:13:33 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[Scale Author Business Beyond One Series | Multi-Series Strategy]]></title><description><![CDATA[One series is a foundation. Multiple series is a business. Learn how to scale.]]></description><link>https://www.thewritingwives.com/post/scale-author-business-beyond-one-series-multi-series-strategy</link><guid isPermaLink="false">69bfff7f4bb4d6957adacaa7</guid><category><![CDATA[Making more Money]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Publishing]]></category><pubDate>Sun, 22 Mar 2026 14:51:12 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[What Is a Reader Magnet? | Email List Growth for Authors]]></title><description><![CDATA[A reader magnet is a free book offer that converts readers into email subscribers. Learn why authors who use them build sustainable income.]]></description><link>https://www.thewritingwives.com/post/what-is-a-reader-magnet-email-list-growth-for-authors</link><guid isPermaLink="false">69bffeb86e2d8139248f7896</guid><category><![CDATA[Making more Money]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Publishing]]></category><pubDate>Sun, 22 Mar 2026 14:51:12 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item><item><title><![CDATA[What Genre to Write: Choose Your Real Love | Author Advice]]></title><description><![CDATA[Choose genre by passion, not trends. Learn why your genuine preference determines your long-term success.]]></description><link>https://www.thewritingwives.com/post/what-genre-to-write-choose-your-real-love-author-advice</link><guid isPermaLink="false">69bfff744bb4d6957adaca90</guid><category><![CDATA[Making more Money]]></category><category><![CDATA[Author Career]]></category><pubDate>Sun, 22 Mar 2026 14:51:12 GMT</pubDate><dc:creator>Jill Cooper</dc:creator></item></channel></rss>